Amber Daines

For the past 23 years, Amber has become one of Australia’s most agile communications professionals known for her ability to devise and implement successful strategies across all forms of communications.

She has worked in Australia, Asia, UK and Europe, and has a deep understanding of complex geopolitical landscapes and can leverage her connections globally.

Amber is an award-winning TV and print journalist, media commentator, public relations director, and crisis communications consultant. She has been engaged by scores household name organisations including AMP, Deloitte, Finity, Westfield, Newcastle University, Sydney Water, Stockland, Sephora, Westpac, eBay, and Cancer Australia.

Hundreds of well-known CEOs, business leaders and senior spokespersons have engaged Amber to help bolster their PR strategies, improve stakeholder relations and sharpen their crisis communications for the immediate and longer terms. Amber is also a best-selling author, speaker, podcaster and licensed media trainer.