For public relations practitioners who are using social media marketing or social media strategy to promote a company and company products the surveys summarised below are…
This is a relevant piece of research for all Public Relations practitioners in the digital space who are promoting clients. It’s published by eMarketer How…
A CEO has asked me how to best communicate something complex like a company’s strategic plan, or a tricky issue, to employees. Communicating sensitive or…
This is a really useful reference document for setting up a Facebook strategy. The 10 Most Popular Facebook Marketing PresentationsPosted: 16 Aug 2011 03:39 PM…
Google+ added games, including the hugely popular Angry Birds, to the fast-growing social network vying with Facebook to be the hub for people’s online lives.…
Public relations practitioners who work in the social/online media space are constantly required to on the best ways for clients to reach their stakeholders. This…
Very few people, especially public relations practitioners, will own up to this, but many fear writing. Here are some tips. There is a wonderful book about…
It’s hard to believe that after all the angry words exchanged over coal seam gas exploration, AGL’s ‘community relations’ effort amounts to so crudely buying…
We could expect Gillard to really hate Abbott, deep deep down. As public relationspractitioners we have watched as he has consistently scattered her key messages and…
Hi friends, this is a valuable article for all public relations professionals working in the clean energy area, a specialty for the Sydney PR company,…
The General Rule: when developing a social media strategy for consumer PR or Corporate Affairs, take it slowly. Patience pays. Social media is offering a…
Earlier this year we made the following observations of the challenges and opportunities facing CEOs in 2012 for the benefit of people in public relations…
The last three days have involved three media training sessions, with the same three anxieties about journalists: bias, shallowness, inaccuracy. This is not new –…