Corporate Affairs

Aiming to build your profile in traditional and social media? Do you need a strategy that reaches digital, print and broadcast media? Wilkinson Butler helps clients understand media, and develop stories that have traction and engagement with journalists and online followers.

Are you battling a sensitive issue within your business that has the potential to cause reputational damage? Do you need support establishing a strategy to manage and mitigate issues and reputational risk?

Issues management is a cornerstone of Corporate Affairs. Wilkinson Butler has extensive expertise in:

• identifying and managing potentially crippling issues early
• crisis preparedness and media training in anticipation of an issue escalating to a crisis
• crisis communications when a crisis occurs.

We have decades of experience across a broad range of industries.

Struggling to understand how to engage government stakeholders? Looking for strategic guidance in your Government Relations or tactical assistance? Wilkinson Butler routinely assists organisations with complex asks of Government.

Building stakeholder relationships with local communities can be difficult: each community has its particular complexities. Our approach is diligent, careful, and sensitive, and has been honed over decades of similar engagement work.

We’re strong proponents of ethical lobbying practices and always abiding by the registers across Federal and State jurisdictions.

Consistent, concise and constant communications in now the demand. We are all under pressure to better understand and communicate with our key stakeholders. A breakdown in relationships with one or more stakeholder groups is the cause of many issues.

Social licence: Successfully engaging stakeholders is vital to the success of most major projects, often necessitating a formal change management process.