Reputation

Matters

Wilkinson Butler is a Corporate Affairs firm, focused on building and protecting reputations. We are able to guide you through crises, or sustained and potentially crippling issues.

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What can we help you achieve?

Wilkinson Butler has a heritage in the tough end of corporate affairs, chiefly issues and crisis management, and we work tirelessly to improve the reputations of our clients.

We also specialise in several complementary areas, with a focus on media relations, investor relations, government relations, digital advertising, media buying, website development, online reputation management, social media, and community engagement.

Crisis Management

– 24/7 Advice & Support
– Crisis Communications / PR
– Crisis Preparedness
– Media & Social
– Leadership & Board Guidance
– Disruption & Transformation

Corporate Affairs

– Media & Social
– Issues Management
– Government Relations
– Community Relations
– Investor Relations
– Stakeholder Engagement

Media Relations

– Media Strategy
– Media Engagement
– Social Media
– Content Creation
– Integrated Campaigns

Investor Relations

– Shareholder Engagement
– IPO, M&A’s, Equity Raisings & Takeovers
– Issues Management & Crisis Preparedness
– Corporate Compliance & ASX Requirements
– Board Governance

Government Relations

– Government Engagement
– Federal, State & Local
– Policy Development
– Advocacy
– Integrated Campaigns

Litigation Support

– Class Actions
– Media Engagement
– Social Media
– Lead Generation / Book Building
– Website Development
– Media Training

Media Training

– Understanding Journalists
– Determining Benefit/Risk
– Use of Messages
– Best Interview Techniques
– Developing Media Relations

Digital

– Lead-generation Strategy
– Digital & Social Media Advertising
– Search Engine Optimisation & Marketing (SEO/SEM)
– Online Reputation Management (ORM)
– Web Development

Meet Your Support Network

Our staff are all experts in their fields, and here to help you whenever you like.

Click on their headshots to learn more about them.

Peter Wilkinson

Peter Wilkinson

Chairman

Andrew Butler

Andrew Butler

Managing Director

Sam Wilkinson

Sam Wilkinson

Head of Digital

Nick Albrow

Nick Albrow

Account Director

Beroze Dubash

Beroze Dubash

New Media Account Manager

Vessa Playfair

Vessa Playfair

Corporate Affairs & Investor Relations

Mark Abernethy

Mark Abernethy

Writer & Author

Andy Quan

Andy Quan

Writer & Editor

Fred El Harris

Fred El Harris

Filmmaker & Producer

Our Recent Writings

Company Culture

A Culture War: Values versus Behaviours

Espousing ‘integrity’ or ‘empathy’ to build a company culture is a bit like nailing jelly to the wall: trying to achieve the impossible - no-one…
Leadership

Appearing Before Senate Inquiries

Senate inquiries or state parliamentary inquiries can sometimes be the challenging media interview you’ve no doubt been avoiding. Here's how you should handle them.
Leadership

Profit vs. Doing What is Right – Greed vs. Good

Are we ‘in business to make a profit’, or do we ‘make a profit to stay in business’?
Media and Social Media Relations

Scared of journalists? 7 questions to help

When I left 60 Minutes to be a public relations adviser I can remember being genuinely surprised at how scared people were of journalists.
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Get in touch…

Call us directly

+61 2 8069 9677

Contact email

[email protected]

Office address

Level 2, 32 Walker St
North Sydney, NSW, 2060
Australia